Consumer Research & Marketing
Tips and tools to understand consumer, customers, and marketing
General Industry Info
It's a good idea to get a basic understanding of the larger industry before you analyze consumer behaviors and customers. The resources below can help.
If you just need a basic industry report or statistic, the resources below are your best bet.
Industry Research Basics Guide
For more thorough research, visit my Industry Research Basics Guide to:
- Consider factors that influence availability of industry information
- Find industry reports and analysis
- Analyze industry financial ratios
- Understand consumers with market research reports
- Locate news and trade press about your industry
- Find guides to specific industries