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Retail and Fashion Merchandising: RFM

A Subject Guide for the RFM Major in the school of Human and Consumer Sciences Education in the Patton College of Education

Ethnicity and Clothing Resources

It's hard to be both culturally sensitive and regionally representative. Researchers must ask very specifically, "WHERE and WHEN and WHO specifically is this item representing?"  Does a Japanese housewife from 1950 wear a kimono?  Would a 19th C British soldier wear shorts?  Find out with resources like these. 

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