- Ohio University Libraries
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- Business & Economics
- Quick Service Restaurant Industry Guide
- Industry Analysis and Statistics
Quick Service Restaurant Industry Guide
The super-sized guide for industry analysis, consumer profiles and demographics, company information, and more for the fast food or quick service restaurant industry.
Head of User Services
& Business Librarian
Tools for Broad Industry Research
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Simply search for “restaurants”, “fast food,” etc. to find reports to get a broad understanding of the industry.
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Search for Fast Food to find relevant reports that may offer another perspective on the industry.
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First Research
Provides industry profiles on over 600 industry segments. The reports are very easy to read and can help you gather a quick understanding of the industry.
- Use Statista to find statistics on companies, consumers, or the market size of the fast food /QSR industry.
- Search by company name or by industry topic
Industry Trade Publications and Websites
- Use Business Source Complete to find trade publications, articles and reports about the quick service restaurant industry.
- Trade publications are especially useful as they give you an insider's look into the industry.
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Business Source Complete
Provides full text access of more than 3500 journals, trade publications, magazines, company reports, and more, in the disciplines of business, including marketing, management, accounting, banking, finance and more.
Also useful for finding company profiles, industry profiles, and SWOT analysis for companies.
Below are a few trade sites and organizations that provide useful information on the QSR industry. I will add to the list as I discover additional useful links. Note that these links goe to the free websites. We do not subscribe so some reports may be behind a paywall.
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QSR MagazineA good source to check out for news about the industry.
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QSR Web"Thoughtful distillation of industry-wide news covering such topics as menu development and trends, sales and marketing, franchising and growth, technological deployment, brand strategy, government issues, customer experience, labor management, food-safety and design and rebranding strategies"
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Nation's Restaurant News - Quick ServiceArticles about the Quick Service Restaurant industry from a key industry trade publication. Note that Nation's Restaurant News is also available in Business Source Complete.