Head of User Services
& Business Librarian
If you're looking to learn more about business research, you've come to the right place.
Here you'll find all of my in-depth tutorials that are designed to help you develop critical research skills.
- Getting Started With Business Research Tutorial
- Industry & Market Research Basics Tutorial
- Sports Market Research Tutorial
I have a few more tutorials in the works, so check back soon!
Industry & Market Research Tutorial
- finding industry reports and statistics,
- understanding consumer information including demographic and psychographics,
- identifying companies and competitors in the industry,
- and analyzing local market consumer and industry trends.
Sports Market Research Tutorial
- gathering general sports fan demographics
- finding sports fan and consumer market research reports
- interpreting sports fan and consumer product data
- analyzing geographic areas to understand the local sports market